When our brands and retailers see success, so do we.
Digital catalogs drive % lift in 5 important categories
As a complement to printed retail guides or custom magazines, digital catalogs drive double-digit percentage lift when it comes to number of catalog viewers, number of product views, click-thru rates, time spent browsing and the actual purchase of product.
What people are saying
“The Outdoor Guides are a core method of delivering Camelbak’s message. They present our product very effectively and they powerfully link us with the specialty stores who active sell our brand. They area a solid marketing investment.”
— Mike Moore, Camelbak, Nat’l Sales Mgr.
“Our guide is a notch above any other marketing we do. It’s high quality, fits our image, features or top brands, drives measurable business, and best of all, our customers love it.”
— Tommy Laurenstein, Good Sports, San Antonio Texas
“Our retail guide’s coupons bring in customers ‘ready to buy’ and the customers that receive them tend to make larger than average purchases.”
— Andrew Graham, Outdoor Source, Columbus, OH
The appeal of print in a digital generation
Though we live in a digital-first world, there is still a strong sense that print is valuable, especially to Gen Z. ’The good news for printed magazines is that their credibility has a halo effect on the magazines’ websites, which gives them a competitive advantage over their digital-only competitors. People may be buying fewer magazines, but they still associate them with quality and reliability.’’ - Reuters
That’s why we lean into the full multimedia experience. We combine print and digital catalog offerings, with custom magazines and direct mail to create maximum impact for brands and retailers looking to drive product sales.
